Better intelligence for modern search.

The Intelligence Suite is our connected collection of proprietary tools that helps you make better marketing decisions.

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Search is more fragmented than ever.

The Intelligence Suite brings together data from across AI, search, content, PR and audience behaviour into one connected intelligence layer, helping us make better, more informed decisions.

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Built to help us do better.

Our Intelligence Suite supports Orbit, our way of working. It gives our specialists connected insights to inform strategy, improve the work and understand its impact, while giving you greater visibility of delivery.

Our tools

Measure PR by impact, not impressions.

Bound is our digital PR measurement tool.

Coverage alone doesn’t always create authority or commercial impact. Bound shows us what actually moves the needle, helping us understand the true SEO value of digital PR.

Designed for brands that want to understand the real value of their digital PR.

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Optimise content with confidence.

Goose is our content optimisation tool, helping us analyse and improve every piece of content for search and AI.

Search engines and LLMs don’t always understand your content the way you intended. Goose identifies opportunities to improve content structure, entities and optimisation so it performs better across both.

Designed for brands that want to improve the performance of every piece of content in search and AI.

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Turn AI insights into action.

LLMLens is our AI search optimisation tool. It shows how your brand is understood across AI-powered search, helping uncover opportunities to improve visibility and ensure AI understands your business the way it should.

AI search doesn’t work like traditional search. LLMLens helps you understand how your brand appears, how AI interprets your content and where you should focus next to improve visibility.

Designed for brands that want to optimise how they’re discovered through AI search.

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Map influence across the modern customer journey.

PathwaveIQ is our influence mapping and benchmarking tool. It identifies where your audience is discovering information and where your biggest opportunities to influence decisions exist.

The customer journey is no longer linear. PathwaveIQ helps uncover the channels, touchpoints and moments that matter most, so marketing investment is focused where it will have the greatest impact.

Designed for brands that want to identify and prioritise opportunities to influence purchasing decisions.

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Make better decisions with customer data.

AudienceLens is our audience insights tool. It combines customer data with behavioural insights to help us better understand what your audience thinks, needs and does.

Marketing decisions are often based on assumptions. AudienceLens replaces guesswork with real customer insight, helping shape more effective strategies, campaigns and content.

Designed for brands that want deeper audience insights to inform better marketing decisions.

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See every deliverable in one place.

Glass is our delivery transparency tool. It gives you complete visibility of project progress, making it easy to track every deliverable, deployment and update across your website projects.

Unlike most agencies, where progress can feel opaque, Glass gives you complete visibility of every deliverable, so you always know what’s happening and what’s coming next.

Designed for brands that want complete transparency over agency delivery.

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